Consumers want to know where their food comes from and American farmers and ranchers are proud of what they produce. Country-of-origin labeling for muscle-cuts of meat has been law since 2008, but in July 2013, meatpacking interests sued the U.S. Department of Agriculture in an attempt to stop COOL.
Even though hundreds of other consumer goods are required to be accurately labeled with their country of origin, packers, processors and our foreign competitors are dragging their feet. As producers and consumers, we must fight back and protect a transparent food system.
Help this cause and support the COOL Defense Fund. Four organizations - the U.S. Cattlemen’s Association, National Farmers Union, American Sheep Industry Association, and Consumer Federation of America - have intervened on behalf of the USDA and COOL. Your financial assistance will be be used to cover the legal fees incurred in our vigorous defense of COOL.
This website provides additional information to keep you updated and informed on this issue. Take time to look into how you can take action and support this issue.
Don’t let the meat industry keep information from consumers - support the COOL Defense Fund today.